9 Ways to Promote Your Restaurant in the Philippines 2016 Edition

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Promoting and growing a restaurant business is easier said than done.

On top of the day-to-day operations of running a restaurant, the actual marketing and getting the word out is also a crucial part of growing the business.

PayrollHero understands the challenges and pain points of restaurant owners. Managing an entire restaurant and keeping not just customers, but also employees, is a lot of work to do. So we’re doing our best to help out and give something back for restaurant owners in the Philippines.

We’ve prepared an infographic on how to promote your restaurant in the Philippines. It’s easy to do, and most importantly, you can take action today!

9 Ways to Promote Your Restaurant in the Philippines

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These tips may be just what you need to put your restaurant over the top this 2016.

If you’re a restaurant owner in the Philippines, you can share this with your marketing team or do the dirty work yourself. Eventually, your marketing efforts will pay off and you’ll see an increase in foot traffic to your restaurant.

BONUS: Here’s one restaurant in the Philippines who is nailing it on Social Media. Try and implement the same things to your business and sooner or later you’ll see results.

Keep it locked in on our blog as we offer more and more business tips for your growing your restaurant in 2016. So if you still haven’t, sign up below to be part of our weekly newsletter to get awesome updates delivered straight to your inbox!

If you want to chat about how else you can improve your restaurant processes, such as your HR and payroll, feel free to get in touch with us here: www.payrollhero.ph

Top New Year’s Resolutions for 2016

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Greeting the year ahead will never be complete without the traditional “New Year’s Resolutions”.

From losing weight, to saving lots of money to buy a brand new car, people from around the world welcome the New Year with personal lists of pacts, goals, and promises that serve as a motivation for what’s to come.

Curious to know what people are writing on their list?

Here are some of the Top New Year’s Resolutions of 2016. (infographic from Digimind)

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How about you? What are your New Year’s Resolutions for 2016?

Let us know in the comments section below!

Happy New Year! 

Top Industries with the Highest 13th Month Pay Bonus

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In just a few days, you’re going to be receiving your hard-earned 13th month pay from your employer. Although some have already received theirs as early as November, majority of the Filipino workforce regularly receives their 13th month pay during December.

Yes… Just in time for your Christmas shopping! (Check out our Top 5 Christmas Shopping Hacks for 2015 here).

But not all 13th month pay in the Philippines were created equal.

Some industries generally offer higher bonuses than the rest. Check out this infographic from MoneyMax.ph to find out which industry is the most generous when it comes to 13th month pay.

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If you want to know how to easily compute your 13th month pay, you can check out our quick guide here.

So what can you say about this? Are you happy with your bonus?

Let us know in the comments section below!

How to Keep Your Employees Happy at Work

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One of the best kept secrets of the top companies in the world is also the most obvious.

Keeping employees happy is very important to the overall success of a company. The simple formula is “Happy Employees = Good Business”.

So what exactly makes employees happy?

Is it bigger pay? Unlimited vacation leaves? Big bonuses? Free lunch?

To get a better idea, take a look at this infographic from Manila Recruitment and find out what the best companies in the Philippines are doing to keep their employees happy.

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Based on this infographic, money isn’t the only thing that motivates and makes employees happy. Employees value education, travel, fitness, and career growth just as much as they care about monetary bonuses.

You don’t need a HUGE budget to make employees happy. Sure, bonuses are great and will make employees happy, but if you don’t have the budget for it, don’t force the issue. Instead, you can focus on other low cost employee benefits such as additional vacation leaves or hosting sporting activities.

Are you doing some of the items mentioned above? Do share your company’s benefits and perks in the comments section below!

Part I on Cloud Computing: 3 Reasons Why Your Business Should Use Cloud Computing Now

cloud computing Cloud Computing, by definition, is “the practice of using a network of remote servers hosted on the Internet to store, manage and process data, rather than a local server or a personal computer.”

Let’s be honest, that sounds terribly boring. And you’re probably wondering: I don’t even know what half of that means.

As an intro to cloud computing, take a look at the infographic we have for you. Now, let’s talk about why your business needs to upgrade its IT infrastructure and adopt cloud computing with arms wide open. Using cloud computing services helps you increase efficiency, cut down on costs, and change the way you do business.

  1. Demand-Supply management: Cloud computing gives you the opportunity to be ridiculously client focussed using big data and data analytics. Imagine owning a gaming store that sold console games. If Game A was trending that week and Game B was not doing so well, data analytics would allow you to identify that trend, allowing you to stock up accordingly. Not only would you improve sales, you would manage inventory better and improve your turnover rates. For your business to be flexible and sustainable, you need solid data to back up your decisions. Cloud computing offers insight into your customer’s preferences. Using this data will give you the competitive advantage that you need.
  1. Cost reductions:
  • By using the Cloud, you can cut costs by moving from the CAPEX model to the OPEX model. This is particularly useful for companies that have a high debt burden. Initial capital expenditure on IT assets or building your IT infrastructure is not fully deductible, which leads to higher taxes. On the other hand, operating expenses on running services through the cloud are fully tax deductible. By moving your system to the cloud, you will be able to free up capital for other investments.
  • There is another benefit to cloud computing on your balance sheet. Think about the IT infrastructure you have set up for your business. You have 10 servers that work perfectly well on a regular basis. All of a sudden, during a special discount that you are promoting through your website, you notice greater traffic. Now you need 5 more servers to sustain the traffic. However, the investment is too expensive for the limited amount of time that you are using it for. If you could rent and pay for servers for just a short period of time, wouldn’t that make more sense than investing in assets that will not pay off in the long run?
  1. Remote-monitoring: This one is easy. By using the Cloud, you can access your company’s data anywhere and at any time. When you’re on that much needed holiday in the tropics, your spreadsheets back home will be of no use to you. With Cloud Computing, you can get back to your business at a moment’s notice and respond to any emergency, all this while sipping on some mai tais and preparing for the beach volleyball game.

Now, if you already knew all of the above, then you have probably contemplated the next question. What about security? We understand, recent security breaches that have led to disasters for some companies do not instil confidence in what we are talking about. Sensitive information is at risk when you are using Cloud Computing. But here is what’s important for your business: if IT is not your core competency, then no matter how much you invest in security, a company that rents out servers probably has a more secure system in place. Again, this is about how you want to use your resources to focus on your business.

Singapore is a great example on how Small to Medium sized Businesses (SMBs) have adopted cloud computing. Cloud Comrade, a company that provides solutions on cloud management, says that around 63% of businesses in Singapore turn to companies like Cloud Comrade for cloud technology solutions. Singapore is one of the fastest adopters of cloud computing services.

Altogether, the reasons for cloud computing, especially for SMBs was put very simply by Pavel Ershov, Parallels’ vice president of service providers business for the Asia Pacific and Japan regions:

“SMBs today have the best of both worlds to help them grow their businesses–cloud services offerings with enterprise-grade capabilities at affordable costs”


Want to learn more about PayrollHero? Check out our country specific websites:
Singapore, Philippines, Malaysia, Indonesia, Thailand | Canada, USA

 

How Much Can You Afford To Lose?

The American Payroll Association estimates that 1.5% – 10% of gross payroll is from time theft. That can be a huge number depending on the size of your business.  Image you are using punch cards for your staff and you have a monthly payroll of P2,000,000. That means you could be losing anywhere from “P30,000 – P200,000”.

Largest BPOs in the Philippines (INFOGRAPHIC)

Screen Shot 2014-05-19 at 5.48.10 PMWe wrote a blog post a few weeks back about the 36 largest BPOs in the Philippines. We decided to create an infographic to create a nice visual for our readers.

Check out the growth of the largest BPO companies in the Philippines and how they stack up over the last 2 years.

Check Out How Big Jollibee Actually Is (Infographic)

Screen Shot 2014-05-13 at 2.13.22 PMJollibee is a power house in the fast food business in the Philippines and is growing around the world. Not only is it larger than McDonalds in the Philippines (which is very rare for McDonalds to not be #1) but it is expanding its brand and its portfolio of companies. We put together an infographic of all things Jollibee for your viewing pleasure.

Learn more about PayrollHero, our Philippine payroll platform and to get a free consultation.

 

How You Can Fill Your Restaurant Using A Website

Screen Shot 2014-05-01 at 2.20.44 PMWe have been coming to the Philippines since 2008. Travelling all over the region and dining at many different types of establishments.

One thing that I found odd was that many of the restaurants did not have their own web presence. It was common, that I would search Google for “Italian Restaurant Eastwood” or “Sushi in Fort Bonifacio” only to find MunchPunch listings or similar services.

While MunchPunch is a fantastic website and drives lots of traffic to your restaurant, you still need your own website that you control.

In other instances, I have been sent the name of a restaurant for where a lunch of dinner is being held. I would then Google that restaurants name to find their address details so that I can add it to my schedule. More often that not, I’m getting this information from 3rd party websites that are NOT controlled by the restaurant itself.  This is not a good way to ensure people looking for your business find it.

These days, websites are cost effective to setup and manage. There is no excuse for a restaurant to not have their own.

How do you get started?

1. Buy a domain name (RestaurantName.ph) GoDaddy is one of the cheapest places to do that.

2. Get a basic website setup. You don’t need to get fancy with the design at first, there are lots of template designs that make it very simple. Check out WordPress, Ghost and platforms like Ubertor.

3. Make sure your website has all of the information it needs. We made a handy infographic specifically on this topic, see below:

Interested in learning more about PayrollHero for your Philippine restaurant business? Contact us for a free, no obligation consultation about our platform.